Ever since I’ve started putting more thought and time into the aesthetics of my Instagram feed I’ve been asked numerous times how I create a cohesive look; so I’d like to share a few pointers here…
Many years ago, when I first started using Instagram, I really didn’t care so much about the way my grid looked or how many followers or ‘likes’ I had because I was only using it to collect and share images of my crazy kiddos. Well, shame on me. As a small business owner, and particularly as a photographer, this is a pretty big no no and really was just doing my business a disservice. Fast forward to present day and numerous blog reads and webinar stalkings by social media rockstars like husband and wife wedding photographers Amy & Jordan and Instagram Marketing Coach Tyler J. McCall, I’ve learned a thing or two about curating my feed.
However, what really tipped it over the edge for me is when I came across the immense time saving and style savvy Preview App. This little gem provides me the opportunity to layout out and rearrange my images before I even consider clicking ‘post’. Experimenting with images in this way allows me to create cohesion, depth and meaning versus just scrambling around for something to share. Of course there are other factors to take into consideration such as color scheme, consistency and content, but seriously folks, if you’re into Instagram, check it out. You can thank me later ;)…
Oh! And there’s only THREE DAYS LEFT to enter my full session giveaway! Jump on it!